Connect Insightly to Looker Studio for Insightful Visualizations

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What is Insightly?

Insightly is a powerful Customer Relationship Management (CRM) and project management software used by enterprise companies to streamline sales and marketing processes. By leveraging Insightly, organizations can efficiently manage customer relationships, track sales opportunities, and monitor project progress in one centralized platform. Its robust features and integrations enable enterprise companies to improve collaboration, automate workflows, and make data-driven decisions to accelerate business growth.

What is Looker Studio?

Looker Data Studio is an advanced data analytics and visualization platform that enables enterprise companies to explore, analyze, and share insights from their data. With its powerful data modeling capabilities, Looker Data Studio allows users to create customized reports and interactive dashboards that provide a comprehensive view of business performance. By leveraging Looker Data Studio, organizations can gain actionable insights, drive better decision-making, and optimize their operations to stay competitive in the market.

Connecting Insightly to Looker Studio

Connecting Insightly to Looker Data Studio can be done using the following methods:

  • Manual data export: Export data from Insightly in CSV format and import it into Looker Data Studio for analysis. This process requires manual effort and can be time-consuming, especially for large data sets.
  • API integration: Develop custom scripts to leverage the APIs provided by both Insightly and Looker Data Studio to transfer and synchronize data between the two platforms. This method requires technical expertise and might be challenging to maintain and scale.
  • Data connectors: Use third-party data connectors or ETL (Extract, Transform, Load) tools to automate the data transfer between Insightly and Looker Data Studio. This approach streamlines the data integration process but may have limitations in terms of customization and data processing capabilities.
  • Improvado: Connect Insightly to Looker Data Studio using Improvado, a comprehensive marketing analytics platform that covers the complete data pipeline from data extraction to visualization. Improvado offers a seamless integration process, advanced data transformation and normalization capabilities, and is designed to handle large volumes of data.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Free marketing stack analysis

Connecting Insightly to Looker Studio with Improvado

Improvado is the best solution for connecting Insightly to Looker Data Studio, as it offers a seamless integration process and eliminates the need for manual data extraction or complex API integrations. With Improvado, you can easily connect Insightly and Looker Data Studio to centralize your marketing and sales data, allowing for more efficient analysis and data-driven decision-making.

Furthermore, Improvado offers advanced data transformation and normalization capabilities, enabling you to customize the data flow and format according to your specific requirements. The platform also provides a comprehensive data dictionary with a wide variety of metrics and dimensions that can be automatically extracted from Insightly, ensuring that you have access to all the critical data needed for effective analysis and visualization.

Another advantage of using Improvado is its ability to handle large volumes of data, making it a scalable solution for enterprise companies. The platform is also known for its exceptional customer support, ensuring that any issues or concerns are promptly addressed and resolved.

Summary of connection Insightly to Looker Studio

In summary, connecting Insightly and Looker Data Studio using Improvado is the ultimate solution to centralize marketing and sales data, enabling enterprise organizations to streamline their data analysis and visualization processes. By leveraging Improvado, companies can benefit from its scalability, customization capabilities, high-quality customer support, and ability to process large volumes of data. To learn more about how Improvado can help your organization integrate Insightly with Looker Data Studio, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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