The reworked Extraction flow allows you to use custom dimensions and metrics in your Data Extraction configuration.
Key features:
β
We are thrilled to unveil the complete redesign of Your Team page with the new Members table, which combines Employees and Invited users and even provides tools for Advanced User Management!
π Key Features:
β¨ It's available to all users, even if the workspaces feature is not yet enabled for your Improvado instance!
π Exciting Update for Data Extraction Scheduling - π Hourly Schedules! π
π Now you can select extraction periods based on hours π (every 4, 6, 8, or 12 hours)
Note: Β Hourly schedule is available by request only. Please contact your Customer Success Manager for more details.
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π We are glad to announce enhancements to the Flat Data configuration flow: updated skip rule & date columnβ
βπ Skip rule: Now you can add one custom rule! (can be combined with Skip empty rule)
βπ Date column: A wide range of date formats was added for more flexibility
We have upgraded our Klaviyo API to v2023-12-15.
For more information, see Klaviyo API documentation.
The following report types are available starting this month:
π Now you can Transfer Extraction orders from one Connection to another within one workspace!
New Recipe is available on the platform - Programmatic. It's visualized as a separate tab on the Marketing Dashboard.
A bunch of the Recipes were implemented as the AI Transform document and can be used as templates!
We already have the following reports developed based on the AI Transform:
We have added 2 new data sources with the following report types:
β
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
We have upgraded our CriteoAPI to v2023-10.
For more information, see Criteo API documentation
We have upgraded our PinterestAPI to v5.
For more information, see Pinterest API documentation.
We have upgraded our Spotify Ads API to v2. You can see the API changes here.
Ads report type was replaced with a new set of separate reports including entity and performance for each level of granularity accordingly.
Entity reports:
Aggregated reports:
The following report types are available starting this month:
This feature allows for the analysis of SQL execution results and gaining insights from the data.
Now, when selecting tables, all necessary meta-information is available: table descriptions, date of last update, table name, and its designation.
It significantly simplifies and speeds up file import to Improvado since now it's a self-serve flow!
You can check out the demo we created specifically for this feature here.
β
MVP Key Features:
Also, we've added a new Data Source Category: Flat Data (Google Sheets & File Import).
β
π Now you can start Extraction and Load Orderswith the selected date range!
π― The new Run Extraction and Run Load buttons are available in:
β
β
We have added 5 new data sources with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
β
We have upgraded our Criteo API to v2023-07.
For more information, see Criteo API documentation.
β
The following report types are available starting this month:
With this new tab, managing your accounts has never been easier!
To ensure the the accounts list synchronization, we've also included a handy Sync accounts button. Just give it a click and let the magic happen! π
β
We're excited to announce a new enhancement to the Improvado Notification Center!
You can now effortlessly set up your subscription to monitor MCDM Recipe issues. βοΈ
β
We're Β given a refreshed makeover to the Extraction template filter! Now, searching and filtering metrics and dimensions have become even easier and more intuitive than before.
The revamped Extraction template filter can be found on the 2nd step of the Extraction flow.
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β
The Email Marketing Recipe provides you with actionable and historical email marketing data, as well as predictive analytics in some situations, about the performance of your email campaigns allowing a lot of actionable directions, such as A/B testing, in order to drive engagement, and ultimately revenue.
The marketing value and goal of this Recipe is to help you understand, optimize, and improve your email marketing campaigns.
β
β
β
We have added a new data source with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
β
We have upgraded our Google Display & Video 360 API to v2.
For more information, see Google Display & Video 360 API documentation.
β
The following report types are available starting this month:
Workspace is a special environment that is isolated from other such environments and all entities within this environment are available only to a specific group of users.
βKey Features:
Before it was a custom option, but now we are adding it to our Data Extraction User Interface as a fully self-serve flow, significantly simplifying and speeding up the import of data to Improvado via Google Sheets.
Key Features:
The Ad Preview Recipe empowers your analytics on the paid advertising campaigns by introducing the ad creative previews provided as separate reports for every ads data source you have connected if they support creative previews extraction.
Key features:
The Mobile Analytics Recipe is a powerful solution that combines data from marketing data sources (such as Branch, Kochava, Adjust API, AppsFlyer, and others) to create a comprehensive view of mobile marketing performance.
β
We have added a new data source with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
β
We have upgraded our Facebook API to v16.This change affects the following data sources:
For more information, see Facebook API documentation.
βWe have upgraded our Google Ad Manager API to v202305.
For more information, see Google Ad Manager API documentation.
β
The following report types are available starting this month:
Set up the subscription via Improvado Notification Center to monitor your connected data sources, destinations, extraction, and load orders! You can also redirect our notifications to your Slack channel.
4 building blocks to get your transformed data:
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β
We have added 6 new data sources with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
β
We have upgraded our Google Ads API to v14.
For more information, see Google Ads API documentation.
We have upgraded our Shopify API to v2023-04.
For more information, see Shopify API documentation.
β
The following report types are available starting this month:
Google Analytics 4 API configurator allows you to create custom extraction templates with flexible dimension settings.
There is no binding to the data structure specified in Improvado. Any set of compatible dimensions and metrics allowed in the GA4 API is available for extraction.
β
Weβve also created two new Recipes specifically for this dashboard, and now, Marketing Dashboard consists of four Recipes:
Contact your Customer Success Manager for more details.
β
We have added a new data source with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
β
We have upgraded our Pinterest API to v5.
For more information, see Pinterest Ads API documentation.
We have upgraded our Google Ad Manager API to v202302.
For more information, see Google Ad Manager API documentation.
We have upgraded our Apple Search Ads API to v4.8.
For more information, see Apple Search Ads API documentation.
We have upgraded our Klaviyo API to v2023-02-22.
For more information, see Klaviyo API documentation.
β
The following report types are available starting this month:
See the true value of every marketing touchpoint. Connect all dots between marketing, sales, and finance data to calculate LTV, forecast ARR, optimize bidding strategies, and precisely measure the ROI of your campaigns.
We also developed new dashboards for B2C and B2B. Contact your Customer SuccessΒ Manager for more details.
β
Weβve added Production Dashboards for MCDM Recipes. You can find Production Dashboards on Overview and Resources tabs of a Recipe.
If you want to have a link to your dashboard in UI - please contact your Customer Success Manager.
β
Weβve created Migration Kit to easily combine your old UA and new GA4 data.
After the sunset of Google Universal Analytics, you can continue to use existing reports from UA with new data from GA4.
Our Google Analytics 4 Migration Kit allows you to:
Make sure to contact your Customer Success Manager for more details.
β
We have upgraded our The Trade Desk API to v3 (April 7, 2023).
For more information, see The Trade Desk API documentation.
We have upgraded our LinkedIn Ads API to v202304.
For more information, see LinkedIn Ads API documentation.
β
The following report types are available starting this month:
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GBQ managed by Improvado is a feature that speeds up the creation process of GBQ instances and makes it much easier.
βThe new Clickhouse JDBC connector for Tableau greatly simplifies the process of connecting the Tableau platform to Improvado.
The new version of MCDM UI has improved UI & UX and provides the following features:
β
We have upgraded our Google AdsAPI to v13.
For more information, see Google Ads API documentation.
β
The following report types are available starting this month:
Now you can manage the recipes available for you (e.g., apply changes in custom mapping) and check the status of your models, look through the list of other recipes and, request them in one click!
The Paid Ads Google Analytics Recipe provides analytics on marketing channel performance with granularity on web analytics metrics such as users, sessions, events, purchase, and revenue.
βLearn more ββ
The eCommerce Recipe allows you to join data with the eCommerce data In particular, the following sources are available:
Weβve implemented Workload Identity Federation authentication type for Google Big Query and Google Cloud Storage. This approach eliminates the maintenance and security burden associated with service account keys.
The new Feedback or suggestion request type is now available via Improvado Service Desk.
We have added three new data sources with the following report type:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
βWe have upgraded our LinkedIn Ads API to v202302.
For more information, see LinkedIn Ads API documentation.
We have upgraded our TikTok Ads API to v1.3.
For more information, see TikTok Ads API documentation.
We have upgraded our Amazon Advertising API to v3.
For more information, see Amazon Advertising API documentation.
The following report types are available starting this month:
Weβve added an option to log in to Improvado via your Azure/Okta account!
Check out guides for setting up SSO or contact your Customer Success Manager for more details.
We have added four new data source with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
We have upgraded our AppsFlyer API to v2.
For more information, see AppsFlyer API documentation.
β
We have upgraded our Google My Business API to v1.
For more information, see Google My Business API documentation.
β
We have upgraded our The Trade Desk API to v3 (October 28, 2022).
For more information, see The Trade Desk API documentation.
β
We have upgraded our TwitterAPI to v12.
For more information, see Twitter API documentation.
The following report types are available starting this month:
Now you can filter global/custom extraction templates by properties/dimensions without leaving the data extraction flow!
We have added a new data source with the following report type:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
We have upgraded our Facebook API to v15.
This change affects the following data sources:
For more information, see Facebook API documentation.
The following report types are available starting this month:
β
We have added a new data source with the following report type:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
βWe have upgraded our Google Ad Manager API to v202211.
For more information, see Google Ad Manager API documentation.
The following report types are available starting this month:
We have added two new data sources with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
We have upgraded our Twitter API from v10 to v11.
For more information, see Twitter API documentation.
We have upgraded our Apple Search API to v4.6.1.
For more information, see Apple Search API documentation.
We have upgraded our Google Display&Video 360 API from v1.1 to v2.
For more information, see Google Display&Video 360 API documentation.
We have upgraded our LinkedIn Ads API from v202208 to v202211.
For more information, see LinkedIn Ads API documentation. Β
The following report types are available starting this month:
We have added four new data sources with the following report types:
Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.
We have upgraded our Shopify API from v2022-07Β to v2022-10.
For more information, see Shopify API documentation.
We have upgraded our LinkedIn Ads API from v202207 to v202208.
For more information, see LinkedIn Ads API documentation.
The following report types are available starting this month:
You can find detailed information about these and other report types and their metrics in the Data Dictionary.
We have added four new data sources with the following report types:
The following report types are available starting this month:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added two new data sources with the following report types:
We have upgraded our Yahoo Gemini API to v3.
For more information, see Yahoo Gemini API documentation.
We have upgraded our Shopify API to v2022-07.
For more information, see Shopify API documentation.
We have upgraded our Google Ads API to v11.0.
For more information, see Google Ads API documentation.
We have upgraded our Google Campaign Manager API to v4.0.
For more information, see Google Campaign Manager API documentation.
The following report types are available starting this month:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added a new data source:
The following report types are available starting this month:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added two new data sources with the following report types:
We have upgraded our Criteo API from v2022.01 to v2022.04.
For more information, see Criteo API documentation.
βAll new API functionality is built in SP-API, with updates to Amazon MWS only to support business-critical changes. Now many report types are not available.
So, we recommend you connect the new Amazon Selling Partner for Sellers data source instead of Amazon MWS.
The following report types are available starting this month:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
This month we have added some new providers for you:
Convertr
Outreach
Zemanta
Google Ads
Yext
TikTok Ads
Google Analytics
Google Analytics 4 (Analytics Data API)
βYahoo DSP
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
This month we have added a new Freshdesk data source with the following report type:
We have upgraded our Google Ads API from version v9 to v10.
For more information, see Google Ads API documentation.
The following four report types are available starting this month:
This month we have added a new provider:
Capterra
Sizmek SAS
Kenshoo
Google Ads Beta API
βGoogle Search Ads 360
βAdFox
We have upgraded our Criteo API from version v2021.07 to v2022.01.
For more information, see Criteo API documentation.
We have upgraded our Yahoo Gemini API from version v2 to v3.
For more information, see Yahoo Gemini API documentation.
We have upgraded our Facebook API from version v.12.0 to v.13.0.
For more information, see Facebook API documentation.
This month we have added some new providers for you:
CDS Bridge Lite API
Adjust API
AdFox
Amazon MWS
Stripe
Snapchat
Klaviyo
Yahoo DSP
Google Campaign Manager (by Advertisers)
This month we have added some new providers for you:
Criteo Retail Media
Yahoo DSP
Adobe Analytics Data Feed
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
βWe have upgraded our Facebook connector from version v11 to v12 of the Facebook API.
For more information, see Facebook API documentation.
We have upgraded our Google Ads Beta API from version v8 to v9.
For more information, see Google Ads API documentation.
We have upgraded our Appsflyer SKADnetwork connector from version v1 to v2 of API.
For more information, see Appsflyer SKADnetwork API documentation.
This month we have added some new providers for you:
Rakuten Advertising (available only on request)
Contact your Customer Success Manager for more info.
InfoPlus
βWe have upgraded our Criteo connector from version v2021.04 to v2021.07 of the Criteo API.
For more information, see Criteo API documentation.
We have upgraded our DCM connectors from version v3.4 to v3.5.
For more information, see Campaign Manager 360 API documentation.
Google Campaign Manager (by Advertiser)β
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added a new provider:
Zignal Labs
We have upgraded our Google My Business API to v4.9.
For more information, see Google My Business API documentation.
βWe have expanded the functionality of generating accounts and now we create not only the main account, but also shared accounts.
Facebook's default attribution window has been changed to 7-day click or 1-day view for the campaigns created after September 23, 2021.
For more information, see Attribution Setting documentation.
These new report types are available for you from this month:
Google Analytics
Shopify
Google Ads
DCM by Advertiser
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added new providers:
Appsflyer SKADnetwork
Google Analytics 4 (Analytics Data API)
These new report types are available for you from this month:
OZON
Yandex Direct
Google Ads
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
We have added two new providers:
βCampaign Monitor
βBuzzoola
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
ββWe have upgraded our VK Ads and VK Groups connectors from version 5.71 to v5.131 of the VK API.
For more information, see VK API documentation.
βββWe have upgraded our Google Ads Beta API from version v6 to v8.
For more information, see Google Ads API documentation.
We have upgraded our Twitter provider connectors from version v8 to v9 of the Twitter Ads API.
This affected the Promoted Tweets With Cards and Promoted Tweets Country Metro report types:
For more information, see Twitter Ads API documentation.ββ
βIn the Ads By Hour report type the following metrics have become deprecated:
βDue to the deprecation of Automatic Placements Performance Report in the AdWords API we have changed two report types:
Google Ads
YouTube
To continue accessing these reports, we have migrated to Google Ads API and created the following report types:
Google Ads Beta API
Learn more about the changes in the Google Ads Developer Blog.
βWe have changed the logic of creating Account Name and display the new one for the Seller profiles.
The following new report types are available from this month:
StackAdapt
Taboola
TikTok Ads
For more information, see Data Dictionary.
We have upgraded our Google Ad Manager provider from version v202008 to v202105 of the Google Ad Manager API.
For more information, see Google Ad Manager API documentation.
This time our team added a new TikTok Ads data source with 5 report types:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
During the past month we have added 10 new connectors:
Unbounce
Rambler Leto
Advantage
Spotify Organic
Deputy
RealEstate
Hybrid.ai
Domain
LiveIntent
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
New month, new integrations!
Today we have a new Placed provider with 2 report types:
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
Since May 24th, 2021 Criteo deprecated the previously functional MAPI service, which may cause inconsistencies in the Criteo data extraction process. Learn more here.
This time we want to tell you about DialogTech API integration.
For it we can provide the following report types:
Use Improvado Data Dictionary to find detailed information about these and other report types and their corresponding metrics.
Since April 27th the Facebook's default attribution window has been changed to 7-day click.
Learn more here.
Hi! Five new integrations on board:
Google Ads Beta API
Sizmek SAS
RedTrack
Performance Marketing Lab
Zendesk
You can find detailed information about these and other report types and their corresponding metrics in the Data Dictionary.
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