Connect Impact Radius to Looker Studio Without SQL

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What is Impact Radius?

Impact Radius is a leading marketing technology platform that helps enterprise companies maximize their return on ad spend by streamlining marketing efforts across various channels. By providing a comprehensive suite of tools for tracking, attribution, and optimization, Impact Radius enables businesses to make data-driven decisions and improve overall marketing performance. Key benefits of using Impact Radius include increased efficiency, reduced costs, and enhanced insights into marketing efficacy.

What is Looker Studio?

Looker Data Studio is a modern business intelligence and data visualization platform that empowers enterprise organizations to explore, analyze, and share data with ease. Looker Data Studio's flexible, user-friendly interface allows users to create custom dashboards and reports, offering actionable insights into various aspects of the business. By leveraging Looker Data Studio, companies can drive more informed decision-making, optimize operations, and gain a competitive edge in today's data-driven landscape.

Connecting Impact Radius to Looker Studio

To connect Impact Radius to Looker Data Studio, follow these steps:

  • First, gather the necessary credentials, such as your Impact Radius API key, which can be found in your Impact Radius account settings.
  • Next, in Looker Data Studio, create a new data source and choose Impact Radius as the data source type.
  • Enter your Impact Radius API key and any other required credentials.
  • Configure the data source settings, such as specifying the data to be extracted from Impact Radius, including metrics, dimensions, and time ranges. Be sure to include any necessary filters to tailor the data to your needs.
  • Once the data source is configured, Looker Data Studio will connect to Impact Radius and begin importing the specified data. Data import may take some time, depending on the volume of data being processed.
  • After the data import is complete, you can create custom reports and dashboards in Looker Data Studio using the imported Impact Radius data. Visualize Impact Radius data and gain valuable insights into your marketing campaigns and performance.
  • Alternatively, consider using a third-party solution like Improvado to seamlessly connect Impact Radius to Looker Data Studio. Improvado offers a more efficient, scalable, and customizable solution for data extraction and load, saving you time and effort compared to manual data import methods.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Impact Radius to Looker Studio with Improvado

Improvado is the best solution for connecting Impact Radius to Looker Data Studio due to its advanced marketing analytics platform that covers the complete data pipeline. From data extraction and transformation to normalization and visualization, Improvado simplifies the entire process. With Improvado, you can automatically extract a wide range of metrics and dimensions from Impact Radius, saving you time and ensuring data accuracy. Additionally, Improvado's powerful data transformation capabilities allow you to normalize and standardize data from multiple sources, making it easier to analyze and visualize in Looker Data Studio.

Improvado's scalability and customization options make it an ideal choice for large enterprises that need to process large volumes of data. With a dedicated customer support team and a robust set of features designed to centralize marketing and sales data, Improvado is the ultimate solution for connecting Impact Radius to Looker Data Studio.

Summary of connection Impact Radius to Looker Studio

In summary, connecting Impact Radius and Looker Data Studio allows you to consolidate marketing data and generate actionable insights that drive better decision-making. By using Improvado to handle data extraction, transformation, and normalization, you can achieve a more efficient and scalable solution for your marketing analytics needs. Improvado's customization options, ability to process large volumes of data, and commitment to high-quality customer support make it the ideal choice for large enterprises looking to connect Impact Radius and Looker Data Studio. Take the first step toward consolidating your marketing data by booking a call with Improvado today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
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