Connect HubSpot to Qlik to Make Data-Driven Decisions

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What is HubSpot?

HubSpot is a leading inbound marketing, sales, and customer service platform designed to help businesses grow. With a wide range of tools, including CRM, marketing automation, sales enablement, and customer support, HubSpot empowers enterprise companies to build strong relationships with their customers, streamline their sales process, and improve overall customer experience. By leveraging the power of HubSpot, businesses can boost their revenue, increase customer satisfaction, and gain valuable insights into their marketing and sales efforts.

What is Qlik?

Qlik is a powerful data visualization and analytics platform that enables enterprise companies to explore and understand their data in a visually engaging way. With its innovative associative analytics engine, Qlik allows users to easily discover hidden insights and make data-driven decisions. Qlik's capabilities include self-service data exploration, interactive dashboards, and advanced analytics, which help businesses streamline their decision-making process, identify trends and patterns, and optimize their operations. By using Qlik, companies can improve their overall performance, drive growth, and gain a competitive edge in the market.

Connecting HubSpot to Qlik

Connecting HubSpot to Qlik can be achieved in several ways:

  • Using built-in connectors: Some versions of Qlik offer built-in connectors for HubSpot, which allow users to easily import data from HubSpot to Qlik for analysis and visualization.
  • Utilizing third-party integrations: Various third-party tools and integrations are available to help connect HubSpot and Qlik, enabling seamless data sync and visualization capabilities.
  • Developing custom solutions: Businesses with specific requirements or complex data scenarios can opt to develop custom solutions to connect HubSpot and Qlik using APIs and other programming tools.
  • Choosing a dedicated data connector: Another option is to use a dedicated data connector for Qlik HubSpot, such as Improvado, which offers a comprehensive solution for extracting, transforming, and loading data from HubSpot to Qlik, without the need for extensive technical expertise.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting HubSpot to Qlik with Improvado

Improvado is the ideal solution for connecting HubSpot to Qlik, offering numerous advantages over other methods. With Improvado, users can access a wide range of metrics and dimensions from HubSpot, enabling them to gain a deeper understanding of their marketing and sales efforts. Additionally, Improvado's solution is highly scalable, allowing businesses to handle large volumes of data with ease.

One of the key benefits of using Improvado is its ability to centralize marketing and sales data, eliminating the need for manual data management and providing a single source of truth for decision-makers. Furthermore, Improvado offers a high level of customization, allowing users to tailor their data extraction and transformation processes to meet their specific needs. The platform also provides top-notch customer support, ensuring that users have access to expert assistance whenever they need it.

Summary of connection HubSpot to Qlik

In summary, connecting HubSpot and Qlik enables businesses to harness the full potential of their marketing and sales data, driving better decision-making and improved performance. Improvado offers a powerful, scalable, and customizable solution for linking HubSpot to Qlik, providing users with access to a wealth of valuable insights. With Improvado, businesses can centralize their data, handle large volumes with ease, and receive exceptional customer support. To learn more about how Improvado can help your business connect HubSpot to Qlik, book a call with one of our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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