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Your shortest path from gut feelings to hard numbers and clear-cut dashboards.

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Increase ROI of your marketing campaigns

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Automate data movement across all platforms

Marketing teams spend 27% of time on manual reporting

Marketers spend 27% of time on manual reporting, leading to:

Shattered reporting accuracy.
Cloudy performance forecasts.
Low marketing ROI.
Use cases

Advanced marketing use cases

Paid Ads and Web Analytics
Organic search analytics
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eCommerce Analytics

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
Getting data from
Here's a list of campaigns not meeting your budget guidelines:
Take advantage of AI suggestions
Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
Show conversions by campaign name by countries for the last 90 day
More suggestions
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Who is it for?

Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.

Jeff Lee, Head of Community and Digital strategy at ASUS
Jeff Lee
Head of Community and Digital strategy at ASUS

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Get your reporting automated.
Use dashboard templates for a quick start.
Have any customizations fast, with SLA.
GEO normalization for your marketing and sales reporting

We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
No more black boxes in your marketing & sales data integration pipeline

No more black boxes

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Have full control over each step of data flow and attribution.
Data ownership is yours — no vendor lock.
99.9% SLA
Any warehouse
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Enterprise professional services

Get an analytics partner, not just software

Professional Services to extend your team.
Unmatched customer success services.
Deep marketing expertise.
Marketing Attribution

Acquire and retain successful customers. Focus on high-value journeys.

Enterprise professional services

Easy to implement

No need to add any tracking pixels or change anything on your website front-end, back-end, and in web analytics. Attribution with fastest time-to-effect.

Any marketing platform

Add any vendor to your marketing mix. Gain full transparency of how every invested dollar turns into revenue. Optimize for maximum impact.

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Precisely identify users across their devices in a cookieless world. Attribute conversions and revenue to users or accounts, depending on your business requirements.

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Improvado is SOC 2 compliant.
SOC 2 Type II

Auditing procedure that ensures secure management of data.

Improvado is HIPAA compliant.

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.

Complies with California Consumer Privacy Act (CCPA)

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