Data sources
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Bing Ads (Microsoft Advertising)

Stream Bing Ads data without code

Spot Bing Ads data Insights before others do. Simply connect API to Improvado.

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Pre-built and automated
Zero engineering required
Automated data normalization
Enterprise SLA
99.9% SLA
Any warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Combine data from multiple sources

Over 500+ data sources empower your marketing team to use their favorite tools to map data, build and visualize custom reports and more.

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Connected to the leading data warehouse solutions

Load data into your warehouse of choice within minutes.

Integration Benefits

Extract All Your Marketing Data from Bing Ads

Bing Ads is a pay-per-click (PPC) advertising platform used to display ads based on the keywords used in a user’s search query. For advertisers placing a large number of ads or developers building advertising tools, the Bing Ads API provides a programmatic interface to Bing Ads. 

There are two types of data you’ll need to send to Bing Ads: page views and events.

Page views are straightforward: add the Javascript library to your site’s header and the script will know when visitors view specific pages.

  • Allows marketers to track segmented audiences grouped by location, device, or event constraints.
  • Can retarget ads to customers after they complete an action like leaving a shopping cart or viewing a product without purchasing.
  • Supports imported pay-per-click ad campaigns from third-party platforms like Google AdWords.
  • Places cross-device product ads in front of Bing, Yahoo, and MSN customers.

Our Bing Ads connector is a marketing API integration that will connect your Bing Ads account to your preferred marketing tools. This will enable you to automate the process of importing your Bing Ads data into your CRM, marketing automation, web analytics, and other tools that you use for advertising, marketing, and sales.
For example, the Bing Ads connector can pull your account's keyword performance and displays ad performance data into a single, easy-to-use platform. With our Bing Ads connector, you can start using Bing Ads data to make better-informed decisions more quickly.

Get The Most Out Of Bing Ads

Bing Ads is one of the most efficient ways to advertise online. Through precise targeting, users are able to drive online sales, promote products and enhance brand awareness. By connecting Bing Ads to Improvado, marketers are now able to monitor their campaign performance and gain valuable insights at the deepest level.

  • Go beyond the Bing Ads dashboards and ask any question you want about your advertising data.
  • Calculate your total spend across all of your campaigns.
  • Analyze how each of your campaigns have performed based on any parameter.
  • Combine data from your website, mobile app or servers with your Bing Ads data to analyze multi-step conversion paths.

Speed Up Your Decision Making With Improvado

With Improvado you can ETL your data in your data warehouse or BI in minutes.
Improvado does not require any technical skills to operate. You can sync your data over with just a few clicks.

  • 500+ Connectors to empower your marketing team;
  • Upload analysis-ready data directly to your data warehouses ETL;
  • Visualize marketing reports using your favorite BI (business intelligence) tools.
  • Our support team is always available to help you along the way. We also have helpful tutorials and templates to assist you.

Automate cross-channel data normalization

Every platform uses different words to describe its metrics. What one platform calls “impressions” another calls “imps” and another calls “views.” This is a major hassle for marketers who want to combine and analyze the data they’ve gathered from multiple platforms. Instead of diving into analytics, they waste 90% of their time just preparing the data for analysis, resulting in hours of productive time lost.

With Improvado, you get analysis-ready data with unified naming across all platforms. You always have access to the raw data and unified reports should you need them. This flexibility allows you to get answers faster and uncover more valuable insights.

Available Metrics & Dimensions

You can explore an extensive overview of the full list of all common report types by providers in Improvado Data Dictionary

This list includes such fields as metrics, properties, dimensions, etc.

Talk to our experts to get more details on it.

Take your marketing reporting to new heights
SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study