Connect RD Station to Looker to Get Analysis-Ready Data

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What is RD Station?

RD Station is a comprehensive digital marketing platform that helps enterprise companies automate their marketing and sales processes, increase lead generation, and optimize their marketing strategies. By streamlining marketing efforts, RD Station enables businesses to make data-driven decisions, improve customer relations, and ultimately drive business growth.

What is Looker?

Looker is a modern data analytics and business intelligence (BI) platform designed for enterprise companies, offering a wide range of data visualization and exploration tools. With Looker, businesses can access, analyze, and visualize their data in real-time, enabling them to make better-informed decisions, identify trends, and uncover hidden insights that drive growth and success.

Connecting RD Station to Looker

Connecting RD Station to Looker can be achieved through several methods:

  • Using RD Station's API: Access RD Station's API documentation and build custom scripts to extract data from RD Station and load it into Looker.
  • Using a third-party data connector: Choose from a variety of data connectors for Looker RD Station available on the market. These connectors help simplify the process of linking RD Station to Looker by providing pre-built integrations.
  • Building a custom data connector: Develop a custom data connector for Looker that can extract data from RD Station and import it into Looker for visualization and analysis.
  • Manual data export: Export data from RD Station manually and then import it into Looker. This option can be time-consuming and prone to errors.
  • Using Improvado: Leverage Improvado's advanced marketing analytics platform to seamlessly connect RD Station to Looker. Improvado offers a complete data pipeline from data extraction to data visualization, making it the ideal solution for businesses looking to centralize their marketing and sales data.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting RD Station to Looker with Improvado

Improvado is the best solution to connect RD Station to Looker for several reasons. First, it offers a scalable and customizable platform that can handle large volumes of data, making it suitable for enterprise-level businesses. With Improvado, businesses can access a comprehensive list of metrics and dimensions that can be automatically extracted from RD Station and easily imported into Looker. Additionally, Improvado provides high-quality customer support to ensure a smooth integration process.

Beyond connecting RD Station and Looker, Improvado also integrates with a wide range of other marketing data sources and BI/visualization platforms. This makes it easy for businesses to centralize all their marketing and sales data in one location, simplifying analysis and decision-making. By using Improvado, companies can save time and resources, avoid manual data extraction and manipulation, and focus on driving business growth through data-driven insights.

Summary of connection RD Station to Looker

In summary, connecting RD Station and Looker enables businesses to leverage the power of both platforms for improved marketing analytics and data-driven decision-making. Improvado offers a seamless, scalable, and customizable solution for connecting RD Station to Looker, providing access to a comprehensive range of metrics and dimensions for in-depth analysis. With Improvado's ability to process large volumes of data and centralize all marketing and sales data, businesses can make better-informed decisions and drive growth. To learn more about how Improvado can help you connect RD Station and Looker, book a call with an expert today.

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Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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