Connect Mandrill to GoodData for Real-Time Data Flow

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What is Mandrill?

Mandrill is a powerful transactional email platform designed for large enterprises to send personalized, targeted emails, and track performance with detailed analytics. By using Mandrill, companies can efficiently manage their email campaigns, improve deliverability, and gain valuable insights into customer behavior. With its robust API and SMTP integration, Mandrill makes it easy to send, track, and analyze email performance at scale.

What is GoodData?

GoodData is a leading business intelligence (BI) and data visualization platform that helps large enterprises turn data into actionable insights. With its advanced analytics capabilities, GoodData enables companies to create custom dashboards and reports, identify trends, and make data-driven decisions. By leveraging the platform's powerful features, organizations can improve overall performance, optimize marketing strategies, and drive revenue growth.

Connecting Mandrill to GoodData

There are several ways to connect Mandrill to GoodData, enabling you to visualize and analyze your email marketing data:

  • Export Mandrill data in CSV format and manually import it into GoodData.
  • Use the GoodData API to set up a direct connection between Mandrill and GoodData.
  • Utilize a third-party data connector for GoodData Mandrill, such as Zapier or Fivetran.
  • Develop a custom integration using the Mandrill and GoodData APIs to automate data transfer and synchronization.
  • Choose Improvado, a scalable and customizable solution that simplifies the process of connecting Mandrill to GoodData, offering advanced data extraction and load capabilities.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Mandrill to GoodData with Improvado

Improvado is the ideal solution for connecting Mandrill to GoodData, as it offers a robust set of features tailored for large enterprises. With Improvado, you can easily extract data from Mandrill and load it into GoodData, without the need for manual intervention or custom development. The platform automates the entire data pipeline, from data extraction and transformation to normalization and visualization. With access to a wide range of metrics and dimensions, you can create comprehensive Mandrill dashboards and reports in GoodData, enabling you to gain valuable insights into your email marketing performance.

In addition to its extensive feature set, Improvado offers several key benefits that make it the best choice for connecting Mandrill and GoodData:

  • Scalability: Improvado can handle large volumes of data, ensuring that your marketing analytics remain accurate and up-to-date, even as your business grows.
  • Customization: The platform provides a high level of customization, allowing you to tailor your data pipeline to your specific needs and requirements.
  • High-quality customer support: Improvado offers exceptional customer support, ensuring that any issues or questions are promptly addressed.

Summary of connection Mandrill to GoodData

In summary, connecting Mandrill to GoodData allows enterprises to visualize and analyze their email marketing data, leading to improved decision-making and optimized marketing strategies. Improvado is the best solution for connecting Mandrill and GoodData, offering a scalable, customizable, and efficient approach to managing your data pipeline. With its ability to process large volumes of data, centralize marketing and sales data, and provide exceptional customer support, Improvado ensures that your organization gains the valuable insights needed for success. To learn more about how Improvado can help your business, book a call with one of our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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