Connect Localytics to MS Excel to Streamline Marketing Analytics

Localytics is a widely-used mobile app analytics and marketing platform that helps enterprise companies gain valuable insights into user behavior and drive user engagement. By leveraging Localytics' powerful analytics and marketing tools, businesses can optimize their mobile app experiences, increase user retention, and boost revenue. The platform provides a comprehensive view of user data, custom analytics dashboards, and targeted marketing campaigns to help companies make data-driven decisions and grow their mobile app presence.

MS Excel is a popular spreadsheet program developed by Microsoft, used by enterprise companies globally for data organization, analysis, and visualization. It provides a user-friendly interface and powerful functions that enable businesses to manage large datasets, perform complex calculations, and create visually appealing charts and graphs. MS Excel is an essential tool for marketing and analytics teams as it simplifies the process of tracking, analyzing, and presenting data, thus facilitating informed decision-making and driving better business outcomes.

To connect Localytics to MS Excel, follow these steps:

• Log in to your Localytics account and navigate to the Reports section. Choose the desired report type and apply any necessary filters to refine the data.
• Export the data from Localytics as a CSV or Excel file by clicking the 'Export' button at the top of the page.
• Open the downloaded file in MS Excel. Clean and format the data as needed, such as removing unnecessary columns, renaming headers, and applying proper data formats.
• Create pivot tables, charts, and graphs in MS Excel to analyze and visualize the data, allowing for easier interpretation and insights.
• Use Excel's built-in functions and formulas to perform advanced calculations and derive additional insights from the data.
• Utilize Excel's Power Query and Power Pivot tools to import and manipulate large volumes of data from Localytics, enabling more complex analysis and reporting.
• Consider using a dedicated data connector like Improvado to streamline the process of extracting, transforming, and loading data from Localytics to MS Excel. Improvado offers a more efficient and reliable way to connect Localytics to MS Excel, automating data extraction and ensuring data accuracy.

Connecting Localytics to MS Excel with Improvado provides numerous benefits over manual methods and other data connectors. Improvado's platform is specifically designed for large enterprises, offering a scalable, customizable solution capable of handling vast amounts of data. It automatically extracts metrics and dimensions from Localytics, transforming and normalizing the data for seamless integration with MS Excel. This saves time and reduces errors associated with manual data extraction and manipulation.

Improvado's platform also centralizes marketing and sales data from multiple sources, creating a unified view for more streamlined analysis and decision-making. Additionally, Improvado's top-notch customer support team ensures success throughout the entire data integration process, providing guidance and assistance as needed.

In summary, connecting Localytics and MS Excel enables businesses to harness the power of both platforms for in-depth analysis and data-driven decision-making. By using Improvado's advanced marketing analytics platform, companies can benefit from its scalability, customization, high-quality customer support, and ability to process large volumes of data. Improvado also centralizes marketing and sales data, providing a unified view for more efficient analysis and reporting. To learn more about how Improvado can help your business connect Localytics to MS Excel, book a call with an expert today.