Connect LiveRamp to Looker to Get Analysis-Ready Data

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What is LiveRamp?

LiveRamp is a leading data connectivity platform providing enterprise companies with a seamless way to manage, analyze, and activate their data. By unifying and connecting disparate data sources, LiveRamp enables organizations to gain valuable insights, drive intelligent decision-making, and improve marketing performance. From onboarding to activation, LiveRamp's powerful tools and features help enterprise companies get the most out of their data.

What is Looker?

Looker is a modern, user-friendly business intelligence (BI) and data visualization platform designed for enterprise companies. With its powerful data analytics and visualization capabilities, Looker empowers organizations to explore, analyze, and share real-time business insights from their data. With Looker, businesses can make data-driven decisions faster, streamline their operations, and drive growth. Looker's customizable dashboards and intuitive interface make it an ideal choice for organizations looking to centralize their data and foster a data-driven culture.

Connecting LiveRamp to Looker

Connecting LiveRamp to Looker can be achieved through several methods:

  • Using a pre-built Looker LiveRamp connector, which simplifies the process of importing data from LiveRamp to Looker and visualizing it in a LiveRamp Looker dashboard.
  • Developing a custom data connector for Looker LiveRamp integration, which can be tailored to meet specific data extraction, transformation, and loading (ETL) requirements.
  • Utilizing an API-based approach to sync LiveRamp with Looker, allowing for seamless data transfer between the two platforms and real-time data access.
  • Employing third-party ETL tools and services to extract data from LiveRamp, transform it as needed, and load it into Looker for visualization and analysis.
  • Opting for a comprehensive solution like Improvado to handle everything from data extraction to visualization, ensuring a seamless and efficient LiveRamp to Looker connection.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting LiveRamp to Looker with Improvado

Improvado stands out as the best solution for connecting LiveRamp to Looker due to its advanced marketing analytics capabilities and comprehensive data pipeline. From data extraction to transformation and normalization, Improvado simplifies the process of connecting LiveRamp to Looker, ensuring a seamless integration of data and insights.

With Improvado, you can easily access a wide range of metrics and dimensions from LiveRamp, allowing for more robust and accurate data analysis. Its powerful data transformation and normalization capabilities ensure that your LiveRamp data is clean, consistent, and ready for analysis in Looker.

Moreover, Improvado's ability to process large volumes of data, centralize marketing and sales data, and provide high-quality customer support makes it the ideal choice for enterprise companies looking for a scalable and customizable solution to connect LiveRamp to Looker.

Summary of connection LiveRamp to Looker

In summary, connecting LiveRamp and Looker can greatly benefit enterprise companies seeking to leverage their data for improved decision-making and marketing performance. By using a comprehensive solution like Improvado, businesses can streamline the process of connecting LiveRamp to Looker, access a wide range of metrics and dimensions, and benefit from advanced data transformation and normalization capabilities.

Improvado's scalability, customization, high-quality customer support, and ability to process large volumes of data make it an ideal choice for organizations looking to centralize their marketing and sales data. To learn more about how Improvado can help you connect LiveRamp to Looker, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
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Activision relies fully on Improvado for its marketing dashboard.
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