Connect Google Search Ads 360 to Redash for Insightful Visualizations

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What is Google Search Ads 360?

Google Search Ads 360 is a powerful search management platform designed for large enterprises to effectively manage their search marketing campaigns. It helps streamline campaign management, automate bidding, and optimize ad performance across multiple search engines and channels. Enterprise companies benefit from using Google Search Ads 360 by gaining improved efficiency, increased visibility, and enhanced reporting capabilities for their search marketing efforts.

What is Redash?

Redash is an open-source data visualization and collaboration tool that allows enterprises to easily create interactive dashboards and share insights with their teams. By connecting multiple data sources, Redash empowers organizations to make data-driven decisions and improve overall business performance. Enterprises benefit from using Redash by gaining access to a user-friendly platform that supports data exploration, visualization, and collaboration, enabling teams to work together seamlessly and efficiently.

Connecting Google Search Ads 360 to Redash

Connecting Google Search Ads 360 to Redash can be achieved through several methods:

  • Using a native Redash data connector, if available, to directly connect to Google Search Ads 360.
  • Exporting Google Search Ads 360 data as a CSV file and then importing it into Redash.
  • Utilizing a third-party ETL (Extract, Transform, Load) tool to extract data from Google Search Ads 360 and load it into Redash.
  • Developing a custom script or API integration to connect Google Search Ads 360 to Redash and synchronize data between the two platforms.
  • Choosing Improvado as a comprehensive, reliable, and scalable solution to connect Google Search Ads 360 to Redash, offering advanced data extraction, transformation, and normalization capabilities.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Search Ads 360 to Redash with Improvado

Improvado is the ideal solution for connecting Google Search Ads 360 to Redash, as it offers a complete data pipeline that simplifies the entire process. With Improvado, you can easily extract, transform, and normalize data from Google Search Ads 360, ensuring that your Redash dashboards display accurate and up-to-date information.

Improvado's platform is designed to handle large volumes of data, making it perfect for enterprise-level organizations. It also provides a wide range of metrics and dimensions that can be automatically extracted from Google Search Ads 360, allowing you to customize your Redash dashboards to suit your specific needs.

Furthermore, Improvado offers exceptional customer support, ensuring that any questions or issues you may encounter are quickly resolved by their team of experts. By choosing Improvado, you can trust that you are getting the best possible solution for connecting Google Search Ads 360 to Redash.

Summary of connection Google Search Ads 360 to Redash

In summary, connecting Google Search Ads 360 and Redash is essential for enterprise organizations looking to efficiently manage their search marketing campaigns, visualize data, and make data-driven decisions. Improvado is the ideal solution for this process, offering scalability, customization, high-quality customer support, and the ability to handle large volumes of data.

Furthermore, Improvado allows you to centralize your marketing and sales data, providing a seamless and comprehensive solution for data extraction, transformation, and visualization. To learn more about Improvado and how it can help your organization, book a call with one of their experts today.

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
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Here's a list of campaigns not meeting your budget guidelines:
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Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
Show conversions by campaign name by countries for the last 90 day
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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