Connect Google Campaign Manager to Domo Automatically

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What is Google Campaign Manager?

Google Campaign Manager is a powerful advertising platform designed to help enterprise companies manage and optimize their digital marketing campaigns. It offers a comprehensive suite of tools for campaign tracking, performance measurement, and data analysis. By leveraging Google Campaign Manager, large organizations can gain valuable insights into their audience behavior, improve targeting, and maximize return on investment.

What is Domo?

Domo is a leading business intelligence (BI) and data visualization platform used by enterprise companies to gain actionable insights from their data. Domo helps organizations centralize, process, and analyze large volumes of data from multiple sources, enabling them to make data-driven decisions and improve overall business performance. With its user-friendly interface, powerful analytics capabilities, and extensive library of pre-built connectors, Domo empowers marketing and analytics teams to unlock the full potential of their data.

Connecting Google Campaign Manager to Domo

Connecting Google Campaign Manager to Domo can be achieved through several methods:

  • Using Domo's native connector: Domo provides a built-in connector for Google Campaign Manager, which allows users to easily import and visualize their campaign data.
  • Manual data import: Users can export their Google Campaign Manager data as a CSV file and manually upload it to Domo for further analysis.
  • Custom API integration: For organizations with specific requirements, a custom API integration can be built to connect Google Campaign Manager and Domo. This approach requires significant technical expertise and resources.
  • Utilizing Improvado: As an alternative to the above methods, Improvado offers a seamless and scalable solution for connecting Google Campaign Manager to Domo.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Campaign Manager to Domo with Improvado

Improvado is the best solution for connecting Google Campaign Manager to Domo because it simplifies the entire data pipeline process, from data extraction to visualization. With Improvado, you can easily extract, transform, and load data from Google Campaign Manager to Domo without any coding knowledge. This streamlined approach eliminates the need for manual data import or custom API integration, saving time and resources.

Moreover, Improvado's platform can automatically extract a wide range of metrics and dimensions from Google Campaign Manager, allowing users to create customized reports and dashboards in Domo. With its ability to process large volumes of data and centralize marketing and sales data, Improvado ensures that your organization can fully leverage the power of Domo's analytics capabilities.

Summary of connection Google Campaign Manager to Domo

In summary, connecting Google Campaign Manager and Domo is essential for enterprise organizations looking to optimize their digital marketing campaigns and gain actionable insights from their data. Improvado offers a seamless, scalable, and customizable solution for this integration, allowing users to easily extract data from Google Campaign Manager and visualize it in Domo. With its high-quality customer support, ability to process large volumes of data, and centralization of marketing and sales data, Improvado is the ideal choice for organizations seeking to maximize the benefits of both Google Campaign Manager and Domo. Book a call with an Improvado expert to learn more about how this powerful integration can benefit your organization.

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
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Here's a list of campaigns not meeting your budget guidelines:
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Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
Show conversions by campaign name by countries for the last 90 day
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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