Connect Google Analytics to Periscope Data Without SQL

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What is Google Analytics?

Google Analytics is an indispensable tool for large enterprises to track and analyze website traffic. It provides valuable insights that help businesses understand user behavior, optimize web content, and improve marketing strategies. By leveraging the power of Google Analytics, companies can enhance their online presence, increase conversion rates, and achieve their revenue goals.

What is Periscope Data?

Periscope Data is a powerful, cloud-based BI and data visualization tool designed for large enterprises. It enables users to analyze and visualize complex data sets with ease, providing actionable insights that drive better decision-making. By integrating data from multiple sources, Periscope Data offers a comprehensive view of business performance, allowing organizations to identify trends, uncover opportunities, and optimize their operations for maximum efficiency and profitability.

Connecting Google Analytics to Periscope Data

Connecting Google Analytics to Periscope Data can be achieved through several methods, including:

  • Using Google Analytics' built-in integration with Periscope Data to import data directly into your dashboard.
  • Exporting data from Google Analytics as a CSV file and uploading it to Periscope Data.
  • Utilizing third-party connectors, such as Zapier or Stitch, to automate the data transfer process between Google Analytics and Periscope Data.
  • Writing custom scripts or using pre-built tools to extract data from Google Analytics and load it into Periscope Data.
  • Choosing Improvado as a more efficient and scalable solution to connect Google Analytics to Periscope Data.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Analytics to Periscope Data with Improvado

Improvado stands out as the best solution for connecting Google Analytics to Periscope Data for numerous reasons. First and foremost, Improvado's advanced marketing analytics platform simplifies the data pipeline, from extraction and transformation to visualization. This allows enterprises to focus on data analysis and decision-making, rather than dealing with complex data integration processes.

With Improvado, businesses can easily access a comprehensive list of metrics and dimensions from Google Analytics, ensuring that all relevant data is available for analysis and visualization in Periscope Data. Additionally, Improvado's platform is highly customizable, allowing organizations to tailor their data pipeline to meet their specific needs and requirements.

Moreover, Improvado offers exceptional customer support, ensuring that any issues or challenges are addressed promptly and effectively. This level of service is invaluable for large enterprises seeking a reliable and efficient solution for connecting their marketing data sources to BI and visualization platforms like Periscope Data.

Summary of connection Google Analytics to Periscope Data

In summary, connecting Google Analytics to Periscope Data is a vital step for large enterprises seeking to harness the power of their marketing data. By choosing Improvado as their data connector, businesses can enjoy a scalable, customizable solution that simplifies the data pipeline and ensures seamless integration with Periscope Data. With Improvado's high-quality customer support, ability to process large volumes of data, and centralization of marketing and sales data, enterprises can focus on deriving actionable insights and driving business growth. To learn more about how Improvado can help your organization connect Google Analytics to Periscope Data, book a call with one of our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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Activision relies fully on Improvado for its marketing dashboard.
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