Connect Datadog to Grafana for Unbiased Marketing Insights

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What is Datadog?

Datadog is a comprehensive monitoring and analytics platform for large-scale applications, providing full observability across systems, apps, and services. Enterprise companies benefit from using Datadog to track performance, identify bottlenecks, and resolve issues before they impact users. It offers real-time visibility into an organization's IT infrastructure, helping businesses optimize their operations and deliver exceptional customer experiences.

What is Grafana?

Grafana is a powerful open-source data visualization platform that allows users to create and share interactive, real-time dashboards. Enterprise companies benefit from using Grafana to visualize and analyze their data, helping them make better-informed decisions and gain insights into their operations. With its wide range of supported data sources, Grafana enables organizations to bring together data from various systems, making it easier to monitor and troubleshoot complex environments.

Connecting Datadog to Grafana

There are several ways to connect Datadog to Grafana, depending on your specific requirements and preferences:

  • Use the official Grafana Datadog plugin to connect Datadog as a data source, which allows you to visualize Datadog data in Grafana dashboards.
  • Import data from Datadog to Grafana using APIs or webhooks, enabling you to sync Datadog with Grafana and customize your data visualization.
  • Utilize Grafana data connector tools, such as Grafana Datadog connector, to establish a connection between the two platforms and link Datadog to Grafana.
  • Extract and load data from Datadog to Grafana using Improvado, a powerful marketing analytics platform that simplifies the data pipeline process and allows for seamless integration between these two tools.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Datadog to Grafana with Improvado

Improvado is the best solution for connecting Datadog to Grafana, as it offers a seamless and efficient way to integrate these platforms. With its advanced data transformation and normalization capabilities, Improvado ensures that the data imported from Datadog is compatible with Grafana's visualization requirements.

One of the key advantages of using Improvado to connect Datadog to Grafana is the ability to automatically extract a wide range of metrics and dimensions from Datadog, saving time and reducing the risk of errors during the data import process. Additionally, Improvado allows you to centralize your marketing and sales data, making it easier to analyze and visualize all your data in a single platform.

Improvado's scalability, customization, and high-quality customer support make it the go-to solution for enterprise companies looking to connect Datadog to Grafana and process large volumes of data efficiently and securely.

Summary of connection Datadog to Grafana

In summary, connecting Datadog and Grafana enables enterprise companies to leverage the full potential of their data by visualizing and analyzing it in real time. Improvado offers the best solution for this integration, thanks to its scalability, customization capabilities, and ability to centralize marketing and sales data. By using Improvado, companies can efficiently process large volumes of data and benefit from high-quality customer support, ensuring a smooth and effective integration between Datadog and Grafana.

If you're ready to see the benefits of connecting Datadog to Grafana with Improvado, don't hesitate to book a call with our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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